Advertising 2 SYBcom Sem 4 Vipul Prakashan

• Publisher : Vipul
• Author: N G Kale, M. Ahmed
• Availability: In Stock
• Normally Deliver within 3-4 days

• Description :

  Advertising Book is base on latest updated syllabus and paper pattern prescribed by Mumbai University for BCom (Bachelor of Commerce) 2nd Year semester 4 published by Vipul Prakashan.The knowledge gained through the study of this subject will be useful to the students of all through their in Accounting & Finance professional lives.

  1. To highlight the role of advertising for the success of brands and its importance within the marketing function of a company.

  2. It aims to orient learners towards the practical aspects and techniques of advertising.

  3. It is expected that this course will prepare learners to lay down a foundation for advanced post - graduate courses in advertising